Platforms like Facebook, Instagram, Twitter, and LinkedIn offer performance-based advertising.

Social Media Advertising

In PPC advertising, advertisers pay a fee each time their ad is clicked. Platforms like Google Ads and Bing Ads are popular for PPC campaigns.

Pay-Per-Click (PPC)

This involves partnering with affiliates who promote your products or services in exchange for a commission on sales generated through their referral links.

Affiliate Marketing

Sending targeted emails to subscribers to drive conversions, measured by open rates, click-through rates, and conversions.

Email Marketing

Content marketing is about creating valuable content to engage a specific audience and drive profitable actions.

Content Marketing

Partnering with influencers to promote products or services, often with performance-based compensation tied to outcomes like clicks, sales, or leads.2. 

Influencer Marketing

Targets past website visitors with ads to boost conversions.

Retargeting/Remarketing

Advertisers pay for ad performance (clicks, conversions, impressions) rather than upfront ad space.

Performance-Based Display Advertising: